One of the most important aspects in DESIGN is continuous elegant oscillation of visual movement. The exposed elements, contents and forms in design should allow our eye to navigate towards on intended objectives and target.
The elements organized in a disorder manner creates obstacle to look. White space plays a vital role in design. Overcrowded or congested elements in design disturb the pleasing appearance and divert the attention and disperse or dilute the concentration.
1 Research skill.
2 Ideas and concepts.
3 Compositional aspect of text, image and colour.
4 Skill of organization of shape, proportion, balance and other required integral part.
5 Ability to visualize the various forms exposed with ingenious approach, clever understanding and intrinsic mark of excellence.
The selection of a different and relevant typeface i.e. old, modern, classical or contemporary incorporated in design is resolved to expand and intensify its interdisciplinary collaboration in the spirit of playful association and cohesive look in appearance and also reflects a organized form of different visual weight and visual contract. Aesthetically written text message is an image of typographical graphic form and its readability needs visual appealing to its target audience.
Perception and interpretation of colour is subjective based on personal reference. Each colour has its own distinct appearance based on three elements: hue, chrome and value (lightness). The aesthetic appreciation of colour governed solely by subjective opinion.
Colour work with the elements of a design- space, line, form/ shape, texture, and light – to create the desired effect. Colour helps us to define space and form. Colour perspective creates cosy and organized look in design, harmonious colour scheme is subject to mood of the design.
Resolutions of design images are subject to high qualify for production format.
At first in teaching and learning process, 'teacher' requires a selfless devotion and 'student' requires an intense willingness to learn.
In this process the exemplary teacher always explains their concerned students: how to think and look on the core values and content strategy of the subject and how to motivate the vision for spectacular possibilities and empower them to sketch the language of visual form and transmit its meaning for visual readers.
But the existing process of teaching and learning is not expanding the potential of individual and don't allow ideas move the work forward effectively competently and meaningfully. Students should learn to define their own outlook and ability to develop individual/ personal signature for creative growth.
Aim of the design education is to teach and encourage the students to develop individual perspective, significant aspect of looking process, and how to deal and approach a given problem. It helps to learn to solve the visual communication problems.
It can't be taught, learning is an intensely personal venture / speculation and conducive to students' own analyzing and exploring capacity.
The teacher should frame the assignment, educationally coherent and distinctive worthwhile in its format and create interest to explore the new avenues of conceptual method of problem solving.
Instructive approach may harm personal intuitive concepts. Teacher need not to taught the technical skill but develop its potential among the concerned students.
Contribution of self-initial research-oriented activity with structure academic programme of design is badly required in the field of GRAPHIC DESIGN.
In learning process of design, students should learn to analyze the problem for intended target audience. Develop visuals very creatively and clearly using innovative ideas and images with acute conceptual thinking and defining own outlook.
While developing the visuals students should intellectually understand extensive span of briefing and concepts with a blend of perception to their concerning forms.
Knowledge of communication theory and significant aspect of looking process towards design and design thinking allows students to develop more personally way of solving design problems, exploring their own visualization that is aesthetically meaningful and emotionally eloquent.
1 To develop an ability for critical thinking and innovation for visual, written and oral communication skill.
2 Provide an opportunity for the self-expression and exchange of views.
3 Platform for self –actualization.
4 Use of technology employed in design for visual communication.
5 To develop creative and technical skill for professional standard.
6 To develop ability to evaluate design problems and approach them perceptively and appropriately.
7 Develop an attitude for visual literacy and study or concept development process.
8 Project to undertake research programme which is speculative for personal and creative growth.
Prof. Hemant Nagdive